ERC – More Fraud Charges Ahead?

In recent years, the Employee Retention Credit (ERC) program has been a lifeline for businesses struggling to stay afloat amidst the economic challenges brought about by the COVID-19 pandemic. Designed to incentivize employers to retain their workforce during the...
MCA  Marketing in 2023

MCA  Marketing in 2023

I’ve been involved in the Merchant Cash Advance industry since 2012. I initially had my start in the industry as an ISO owner after working for 17 years on Wall Street as a registered stockbroker. After leaving MCA to purchase a business in the health and...

ERC Marketing 2023

Last week I attended LeadsCon in Las Vegas, which is the largest leads and data conference in the world. While attending LeadsCon, I was surprised to learn that the number one topic was ERC marketing. Everyone from brokers to publishers and call-center owners was...
Get More Solar Virtual Sales With These 3 Tips

Get More Solar Virtual Sales With These 3 Tips

 Over the past few months, I have experienced an increased amount of calls from solar brokers interested in purchasing solar leads who are now selling virtually over the phone or by Zoom. Prior to the pandemic, this approach was rarely used but since many solar...

Solar Marketing 2023

This may be the best time in the history of Solar to be in sales. With inflation, energy costs rising, and extended tax credits there have never been more reasons to go solar. Homeowners are looking for any way they can save money as prices of groceries, gas, and...
Solar Key Factors In 2022

Solar Key Factors In 2022

The Solar industry had a great year in 2021. I have seen more teams have record years as well as more people enter the solar industry than ever before. Factors such as low interest rates, a previous slow down in Covid-19 , and a desire by the American public to save...
Solar Marketing In 2021

Solar Marketing In 2021

As I mentioned in a previous post on my website Solar has been one of our key verticals since I founded the company in 2016. LMG has been one of the largest providers of Opt-in Solar leads both real-time and aged. During my 5 years, LMG has partnered with some of the...
What’s Your CPA In MCA?

What’s Your CPA In MCA?

The MCA business is back. As America continues to open up, merchants go back to work, and funders open their books things look like they are heading back to  Pre Covid times. I am seeing broker shops not only going back to work but expanding their operations and...
How Clean Is Your MCA Data?

How Clean Is Your MCA Data?

As summer starts it’s obvious that things are returning to normal. America is opening up and so is the MCA industry. I speak with MCA teams every day and this week was the first time I am seeing things look like Pre Covid. I feel this year will be huge for MCA....